The Best Practices Show with Kirk Behrendt

1112: The Patients Your Marketing Report Can't See: How AI Is Quietly Changing Dental Patient Flow - Eric Hubbard

14 October 2026 · 32:30 · Episode 1112

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What it is about

AI is changing how patients search for and choose dental practices, but traditional marketing reports may not show where those patients actually came from. In this episode, Kirk Behrendt speaks with Eric Hubbard of Pain-Free Dental Marketing about how AI tools like ChatGPT and Gemini are changing dental patient flow, making traditional attribution more difficult, and increasing the importance of understanding what…

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